
Our story
bound started in 2019, when an experienced team passionate about travel and sustainability set out to build a new, modern travel brand from recycled or fully natural materials, so a bag reaching the end of its life would not sit in a landfill for decades. The point of the brand has always been to offer intelligent, cool gear making travel and everyday life easy and comfortable.
We spent close to a year working on the brand DNA, including fittings that are not the standard stuff but high quality, funky hardware. The name came out of that process too: bound, as every journey goes somewhere even if it is nowhere in particular.
We were ready to launch in early 2020. Then travel stopped, and we shelved our plans for a few years and picked them back up in late 2023 and it took until mid-2025 to get our first ranges just right and ready to launch as we are sticklers for details.
Since then we have partnered with the National Sea Rescue Institute as our environmental impact partner, and built a range together with them so we support them not only on the water but also financially on land.
bound. Gear for the city. Inspired by the wild.

Recycled or natural
Sticklers for detail
Built for the journey
Repair, reuse, repeat
Built together with the NSRI
One bag. Your colour.